Leading Example Coaching

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Listen to Motivational Tapes Daily
By, Corey Wells
Every day we are bombarded with negative messages. Not much of what we read in the newspaper or hear on the TV actually inspires greatness. Giving yourself a [...]

How to Manage Your Leads
By, Corey Wells
A lead is someone that wants to buy or sell real estate in the near future. How you define near future is up to you, but taking a lead longer than 1 year is not recommended. Strong agents that are doing more than 50 deals a year should [...]

Pick Your Clients Carefully
By, Corey Wells
You spend hours prospecting and spend countless dollars marketing to find a lead or prospect. So why would you ever consider turning down business from a prospective new client? The answer is easy. Because they’re the type of people that will drive you nuts!
Almost every one of us has [...]

Motivation to Succeed
By, Corey Wells
What do you want to achieve in your life? Where do you want to be in 5 years? 10 years? 25 years? Have you sat down and looked at your life? If you don’t know where you want to go, then I can guarantee that you won’t get there.
Most people [...]

Don’t Let Roadblocks Stop You
By, Corey Wells
In Real Estate as in life you will occasionally hit a brick wall or a roadblock. Whether it’s dealing with a seller who has placed an unreasonable value on their home, a buyer who doesn’t want to pay the fair market value, or some problem with closing escrow, [...]

Balance
By, Corey Wells
A successful life needs both personal achievement and personal connection. Often the real estate overachiever books appointments and takes on commitments one right after the other. We feel obligated to be the “go to” person in hopes that we can get that one extra sale or listing. We have a natural desire [...]

Prospecting is like a day at the beach
By, Corey Wells
Remember the business of selling real estate is not about the rejections you may face. It’s about finding the one person that wants to do something. Have you ever been to a rocky ocean beach. Imagine all the rocks. When you lift up a [...]

Act Your Way Through Uncomfortable Situations
By, Corey Wells
One of the best ways to overcome any uncomfortable situation and improve your mindset is to become a great actor. This doesn’t mean trying to be the next Paul Newman. But rather, visualize the person you would like to be and act like that person would.
Whenever [...]

Are you in a Slump?
By, Corey Wells
Every Real Estate agent has times in their career where they see their sales drop. It’s a normal part of the sales cycle. What you need to quickly determine is how your slumps are going to affect you. Is a slump a temporary set back, or is [...]

Top 5 Ways to Promote Your Website Offline
By, Corey Wells

We all know the importance of having a website for online marketing and lead generation. However, there are many ways you can promote your website offline as well. Many times these simple activities are overlooked. Don’t miss out on this important facet of promoting your business.
Here’s the top 5 ways to promote your website offline:

1. Add a topper to all your “For Sale” signs that includes your web address. This will will not only make your sellers happy by allowing them to see their home on the Internet, it will also direct drive-by traffic to your website, where you can display your services and your other listings.
2. Display your website and email address prominently on your business cards. Many potential clients will choose to check you out on the Internet before trusting you with their real estate transaction. Just be sure your site is prominently visible and sells your services well. If it doesn’t, then take the time to fix it!
3. Promote your website on your voicemail. When potential prospects leave you a voicemail, they should not only receive a friendly message that explains how you will return their call, but also a mention that directs them to your real estate marketing website were they can view your services and listings.
   
   When leaving a voicemail make sure to mention your website. When returning a call to a possible client and getting their voicemail, make the best of it by letting them know they can check out all your listings at your website.
4. Place your website in all your advertising. Always remember to display your real estate marketing website URL prominently whenever you place ads in magazines or newspapers. Keep in mind that this will be their first point of contact with you for many seller and buyers.
5. Create press releases. Newspaper press releases are another underutilized tool because most real estate agents don’t understand how to approach the press. Keep in mind that most reporters are always looking for stories to fill the gaps and chances are good your press release will be used. This is an especially effective tactic if you service small town areas. Editors are usually starving for material and many times your press release can end up as a feature story.

Displaying your domain name by using these real estate marketing methods will prompt potential prospects to take interest in your real estate business. There are many other offline marketing techniques you can employ to get your web address out in the public eye.

Corey Wells, is the founder of Leading Example Coaching which offers Real Estate Agent Coaching, Books, Audio, Scripts, Packages, Software & More.
Visit: Leading Example Coaching
This article was originally posted on LeadingExample.com/Blog