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Top 5 Ways to Promote Your Website Offline - LeadingExample.com

June 9th, 2008 No Comments

Top 5 Ways to Promote Your Website Offline
By, Corey Wells

We all know the importance of having a website for online marketing and lead generation. However, there are many ways you can promote your website offline as well. Many times these simple activities are overlooked. Don’t miss out on this important facet of promoting your business.
Here’s the top 5 ways to promote your website offline:

  1. Add a topper to all your “For Sale” signs that includes your web address. This will will not only make your sellers happy by allowing them to see their home on the Internet, it will also direct drive-by traffic to your website, where you can display your services and your other listings.
  2. Display your website and email address prominently on your business cards. Many potential clients will choose to check you out on the Internet before trusting you with their real estate transaction. Just be sure your site is prominently visible and sells your services well. If it doesn’t, then take the time to fix it!
  3. Promote your website on your voicemail. When potential prospects leave you a voicemail, they should not only receive a friendly message that explains how you will return their call, but also a mention that directs them to your real estate marketing website were they can view your services and listings.

    When leaving a voicemail make sure to mention your website. When returning a call to a possible client and getting their voicemail, make the best of it by letting them know they can check out all your listings at your website.
  4. Place your website in all your advertising. Always remember to display your real estate marketing website URL prominently whenever you place ads in magazines or newspapers. Keep in mind that this will be their first point of contact with you for many seller and buyers.
  5. Create press releases. Newspaper press releases are another underutilized tool because most real estate agents don’t understand how to approach the press. Keep in mind that most reporters are always looking for stories to fill the gaps and chances are good your press release will be used. This is an especially effective tactic if you service small town areas. Editors are usually starving for material and many times your press release can end up as a feature story.

Displaying your domain name by using these real estate marketing methods will prompt potential prospects to take interest in your real estate business. There are many other offline marketing techniques you can employ to get your web address out in the public eye.

Corey Wells, is the founder of Leading Example Coaching which offers Real Estate Agent Coaching, Books, Audio, Scripts, Packages, Software & More.
Visit: Leading Example Coaching
This article was originally posted on LeadingExample.com/Blog

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How to Stay Motivated - LeadingExample.com

May 30th, 2008 No Comments

How to Stay Motivated
By, Corey Wells

Like anything in life, being a Real Estate Agent has times when we’re not as motivated to do the things we need to do in order to succeed. We all have had times when our motivation was low, or we were low on energy and enthusiasm. So how do you push forward when your motivation is low?

Motivation starts with a goal. What is it your really want from life and your real estate business. What is it that absolutely pains you to live without. If you don’t have that burning desire, than you really don’t have a goal. You have to want something so bad it hurts.

Once you have your goal and it’s something that you can’t live without, motivation becomes easy. Simply focus on what you want and the steps you have to take to get there. Create a path for yourself, a simple step by step plan that will take you from where you are to where you want to go. Armed with this plan, it’s as simple as following it. Just focus on the next step.

If things change or are not leading you to your ultimate goal. Then change your path. Scout out a new way to get you where you want to go. Don’t give in to temporary road blocks, where there is a will there is a way!

So how do you stay motivated.
Decide what you really want. Make it something that you can’t live without. Something that causes you to feel pain because you don’t have it now.
Decide that this goal will be yours. No matter what - you’ll do everything you, ethically, can to achieve this goal.
Create a plan to reach your goal. Make simple steps that you will follow everyday that will lead you to your ultimate goal.
Change directions if you hit a road block. Don’t let anything stop you.
Don’t Quit! If you created the goal, you can achieve the goal. You can do anything you set your mind on. The only limitation facing you is yourself. Don’t get in the way of your dreams.
Now that you’re motivated get out there and do what you need to do!

Corey Wells, is the founder of Leading Example Coaching which offers Real Estate Agent Coaching, Books, Audio, Scripts, Packages, Software & More.
Visit: Leading Example Coaching
This article was originally posted on LeadingExample.com/Blog

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